Modern Dog & Modern Cat Magazine
PROJECT DESCRIPTION
A Vancouver company founded in 2002, Modern Dog magazine has grown to be one of the top pet lifestyle publications in North America. Sister publication Modern Cat was added in 2012 to bring cat-loving humans into the fold. Acclaimed as "The Best Dog Magazine Ever!", issues hit newsstands worldwide filled with the latest dog news, exclusive interviews, health & wellness information, expert advice, DIYs, touching stories, and product guides. Since 2023, I’ve helmed the graphic design department under the guidance of my Creative Director. I am responsible for designing covers, editorial layouts, print & web advertisements, e-newsletter graphics, subscription & marketing campaigns, photo retouching, as well as any and all marketing materials and event collateral as needed. I also grew my role to become the social media and website manager; sourcing and generating content and copy for Modern Dog and Cat’s hundreds of thousands of pet-loving followers across platforms.
At their core, Modern Dog’s brand identity is colourful, warm, open, and cheerful. As a company, they are also committed to being a reliable source for animal-focused information for their wide-reaching audience. My favourite aspect of my work at Modern Dog and Modern Cat is seeing my work in the hands of readers, bringing a smile to so many people (and pets!).